Corporate Challenge Bitácora Social (DS)
In this 80-hour Corporate Challenge, the student individually analyzes the social context of potential customers to uncover insights that influence behavior and decision-making. They identify patterns, define target segments, and propose innovative strategies aligned with audience needs and aspirations. By designing feasible, scalable solutions, the student addresses real-world challenges. Through research, critical analysis, and iterative testing, they gather feedback and refine strategies to deliver actionable recommendations for Bitácora Social.
Skills acquired
Social Context Analysis Behavioral Insights Audience Segmentation Qualitative Research Insight Generation Strategic Thinking
Additional credential information
Criteria
Complete the course "Corporate Challenge Bitácora Social".
Achieve one of the highest averages in the group and have a minimum average of 4.5 to 5.0.
More information https://ulibertad.edu.mx