Business Models

Business Models provides learners with the knowledge and skills to understand, analyze, and develop effective and sustainable business models. Learners will examine various components of business models, analyze existing models using the Business Model Canvas (BMC), and apply design thinking principles to innovate and refine their business ideas. The course aims to empower learners to evaluate, create, and refine business models through a hands-on approach, working with companies that exemplify the major categories of business models and their components.